10 DAYS 10 LOCATIONS 10 EVENTS
Throughout the year FashionWeek Nederland organizes publicly accessible events under the title ‘Downtown’. In July 2013 Fashion Weekend and January 2014 Zalando presents 10 Days Downtown was the highlight of the programme. In July 2015 we are back with fashionable events!
This unique platform celebrates art, culture, dance, theatre, music and fashion all together. It is through this amazing program we want to bring fashion closer to home, ‘from the catwalk to the sidewalk’.
After 4 succesfull celebrations, Mercedes-Benz FashionWeek Amsterdam will be back in January with a new edition of Zalando presents 10 Days Downtown. Always seen as the ultimate highlight of Mercedes-Benz FashionWeek Amsterdam with 10 events, during 10 days at 10 locations, and you’re all invited!! All events are organized in collaboration with celebrated organisations from Amsterdam, highlighting the diamonds of the city Amsterdam and enlarging the awareness of fashion in The Netherlands.